What’s your favorite email message to receive?  I know that you’ve got one.  There’s one special subject line or from name that brightens your day.  The instant gratification that an email can bring is just about unmatched in advertising.  Helping customers create those special messages is one of the best things about my job.

My current favorite email is one that I receive (but not enough) from American Airlines.  The email letting me know that I have been upgraded to a first class seat is fantastic.  I get excited thinking about the big leather seat, hot towel, snacks, and meal I will be chomping down on during the flight.  It all starts with an email.

My wife loves shipping confirmation emails.  A status update letting you know that special gift, great online bargain, or Ebay auction win is on the way is always fun.  People will watch their inbox like a hawk waiting to know that package is on a truck or airplane somewhere.

Some other email people love:

• Email from kids and grandchildren
• Auction victories
• Sales notifications – The best for someone in business
• Payroll notifications
• Travel Notifications – (With the exception of your plane is delayed messages – those are the pits)

What’s you favorite message?  What email makes you click the “check mail” over and over again?