According to WebSurveyor, 81% of email marketers are unaware of the CAN-SPAM act and its requirements. That is a scary statistic, especially for marketers engaging in affiliate marketing; a practice that sees them interacting and sharing their data with many affiliates on a constant basis.

Understanding the need for a tool that can protect a brand’s reputation when conducting email marketing programs, NetMargin, the affiliate marketing network powered by Datran Media, introduced BrandShield. Announced at last week’s Affiliate Marketing Summit in Miami, BrandShield is an email compliance dashboard and enforcement tool that has been integrated into its leading affiliate marketing platform. BrandShield has been getting a lot of press coverage because it is the first tool created by an affiliate network to provide secure and audited email compliance.